We’re excited about 2010 – with SEO evolving faster than ever before, and quiet revolutions happening in what the web is and how we use it, it’s going to be a year of change and evolution. We explore some key areas for the coming year…
Author: Jonathan Alderson
SEO is about providing value
October 5, 2009 – 9:56 am
Historically, search engines like Google have been very reticent to share and publicise information on how their ranking algorithms work. Recently, this seems to be changing, as a flurry of announcements has provided insight and definitive answers to questions that have long been a point of debate. What’s prompted this change in approach?
SEO for Designers
September 10, 2009 – 4:56 pm
What has design got to do with SEO? How do search engines treat design, layout and colour? We examine the impact of design on search engine optimisation and website conversion optimisation.
Search Engine Optimised Site Architecture
September 4, 2009 – 3:05 pm
Search Engine Optimisaton (SEO) is built on a pyramid, and the SEO success of a website is dictated by this structure. Whilst quality content, reinforced by a strong link profile is the core to success, it’s not scalable without a solid architecture and platform.